India is establishing itself as a major presence in the digital economy.

January 19, 2022

By any number of key metrics, from internet connections to app downloads, both the volume and the growth of its digital economy now exceed those of most other countries.

India is one of the largest and fastest-growing markets for digital consumers, with 560 million internet subscribers in 2018, second only to China. Indian mobile data users consume 8.3 gigabits (GB) of data each month on average, compared with 5.5 GB for mobile users in China and somewhere in the range of 8.0 to 8.5 GB in South Korea, an advanced digital economy. Indians have 1.2 billion mobile phone subscriptions and downloaded more than 12 billion apps in 2018.